Complaints Procedure

Last updated: July 2026

We take great care to provide the highest standard of dental care, but we recognise that sometimes things can go wrong. We take complaints seriously and use them to improve. This procedure follows the standards set by the General Dental Council (GDC).

How to raise a concern

Please speak to a member of our team, or contact the practice in person, by telephone on 0207 233 5600, by email at info@pimlicodental.com, or in writing to Pimlico Dental, 124a Regency Street, Victoria, London SW1P 4AP.

What happens next

• We will acknowledge your complaint within 3 working days.
• We will investigate and aim to provide a full response within 10 working days. If we need longer, we will keep you informed and explain why.
• We will offer to discuss the matter and the outcome with you.

If you are not satisfied

If we cannot resolve your complaint, you can contact:

• Dental Complaints Service (for private treatment), dcs.gdc-uk.org, 020 8253 0800.
• General Dental Council, gdc-uk.org, the regulator for dental professionals.